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Flipkart's Big Billion Day, and the apology

How Flipkart prepared nearly 5,000 servers for 20 times the traffic growth, still fell over on its 6 October 2014 sale, and how its founders said sorry the next day.

01 · We failed that trust
WS · Flipkart's founders said sorry the day after the Big Billion Day

“Yesterday, we failed that trust.”.

Ready for 20 times the traffic

6 October 2014.